The History of The MORE Project
The Founders’ Vision: To Give Back in Abundance
It began with MonaVie founders, Dallin Larsen, Randy Larsen
and Henry Marsh. They wanted a company whose very essence was all about giving
back. They worked to create a corporate culture in which charity was a built-in
principle that governed the actions of distributors and employees alike. They
succeeded. And the MORE Project was born.
Connecting with Sergio Ponce, the Director of MORE Project
Brazil
As Dallin (CEO of MonaVie and MORE Project founder) explains,
“Soon after MonaVie began operations in January 2005, the company experienced
tremendous growth. This fueled our sense of urgency to find a non-profit
organization that we could partner with; someone we believed could make a
difference in children’s lives. It wasn’t long before we found an organization
through Doug Rowland, a MonaVie distributor. Through his own charitable work in
Brazil, Doug met Sergio Ponce, who—led by the example of his mother Cecilia
Ponce’s work—had built a hopeful and dedicated project on the outskirts of Rio.”
Sergio’s genuine love and steadfast commitment to the people
of the favelas (slums) so impressed Dallin and his wife, Karree, they decided
to sponsor the project and help establish it as an -independent non-profit
organization.
How
MonaVie Supports MORE Project
MonaVie founded MORE Project and has played an integral role
in supporting its growth and stability by making it one of the five stars in
doing the MonaVie business: the cause. MonaVie works actively to pay the
administrative costs of MORE Project each year so our donors’ contributions can
go directly to helping people around the world.
Where
We Go from Here
Thanks to your help, we’ve been able to do so much. But there
is still so much more to do all around the world. We continue to look for every
opportunity to alleviate suffering and promote health, hope and dignity for the
impoverished we serve. It takes each one of us doing our small part to change
the lives of children and families in need. And the miracle of giving is this:
alter the destiny of one, and you alter the destiny of generations to come. We
need your help. Together, we will rescue as many as we can reach.
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